Survey or industry report
UK Smart Speaker Ownership Outpaces U.S.
Edison Research, Edison Research (now SSRS), 2025
Read the originalRead on October 17, 2026
- What it is
- A 2025 release from Edison Research, the audio research firm now part of SSRS, comparing smart speaker ownership in the United Kingdom and the United States. It gives the US ownership rate for 2021 and 2025 from its annual Infinite Dial survey.
- How much weight it carries
- A published survey from an established research firm, but a press release summarising its own survey rather than the full report. The release does not state the age group for the 2025 figure, so compare it with other years only with care.
Facts taken from this source
- Smart speaker ownership in the United States rose only from 33 percent in 2021 to 35 percent in 2025, which the publisher describes as a plateau.
“The rate of smart speaker ownership in the U.S. has plateaued, only increasing from 33% in 2021 to 35% in 2025.” (US ownership paragraph)